WE CARE ABOUT
YOUR RESULTS.
We build websites for tradespeople and local service businesses. Small team, direct communication, and a genuine interest in whether your site actually wins you work.
WHY WE
STARTED
Most tradespeople and local businesses have the same problem: they're excellent at the job, but their online presence doesn't show it. We started FORGE to fix that.
Jake started FORGE after seeing the same pattern repeat: a plumber with 20 years' experience and a website that looked like it was built in 2009. A gardener with genuinely glowing reviews, but no way for new customers to find them. Great businesses that were invisible online — not from lack of effort, but because no one had ever built their site properly.
The fix wasn't complicated. A fast, professional website with local SEO built in, a phone number you can tap, and a design that tells people immediately who you are and why they should call you. That's what we do — and we do it for a flat price with no hidden fees, no monthly subscriptions, and no jargon.
When you enquire, you talk to the person building your site. When something needs changing, it gets changed. When we say two weeks, we mean two weeks.
WHAT WE
BELIEVE IN
Your Customers Come First
We build for the person landing on your site — a homeowner, a landlord, a business owner who needs someone they can trust. If it doesn't help them choose you, we don't include it.
Plain English, Always
No jargon, no technical nonsense. We explain what we're doing, why we're doing it, and what it means for your business. You'll always know exactly what you're getting and why.
No Nasty Surprises
Fixed price, fixed timeline, fixed scope. We quote you once and stick to it. If something changes, we tell you straight away — before it affects your bill or your deadline.
We Care About What Happens After Launch
A good-looking website that doesn't bring in work isn't a success. We measure ourselves by enquiries, phone calls, and new customers — not by how it looks on a design awards website.
No Platform Lock-In
Your site is yours. Not stuck on Wix. Not locked into Squarespace. Not paying a monthly fee to a platform that owns your content. We build it, we hand it over, and it's yours forever.
Long-Term Thinking
We want to understand your business — your area, your customers, your competition. The more we know, the better the site. And if you want us around after launch, we're here for that too.
THE PEOPLE
BEHIND IT
Founder of FORGE. Builds websites for tradespeople and local service businesses. Started FORGE after getting frustrated watching great businesses lose jobs to competitors with better websites.
Developer and project lead. Handles builds, client communication, and keeps everything running on time. Spent five years at a large agency before deciding smaller projects done properly were more satisfying.
THE PROCESS
Discovery Call
30 minutes. We learn about your business, your goals, and what's not working right now. No sales pitch — just a conversation to see if we're a good fit.
Proposal & Brief
We send a clear written proposal: scope, timeline, price. No vague estimates. You know exactly what you're getting and when you're getting it before anything starts.
Design & Build
We design and build in parallel, sharing progress as we go. You get two rounds of revisions. Most projects complete within two weeks of kickoff.
Launch & Handover
Full walkthrough before launch. We handle the go-live, then hand everything over — files, credentials, documentation. The site is yours, not ours.
SOME OF THE
BUSINESSES WE'VE BUILT FOR
READY TO GET
MORE ENQUIRIES?
Tell us about your business and what you need. We'll come back to you the same day with honest thoughts and a clear price — no obligation.